New databases available for a brief trial period.
- IBISWorld (IBISWorld)
- A collection, thoroughly researched from economic, demographic, and government data, to provide a better
understanding of market conditions, forecasts, and risks. Industry Reports consist of 30 to 40 pages
of key statistics and analysis on operating conditions, market characteristics, major industry participants,
current and forecast performance, and more for 700+ American industries. Risk Rating Reports
present numerical ratings to determine how much risk an industry will face over the next 18 months by
assessing the threats, opportunities, industry conditions, and operating conditions for companies in that
industry. Global Industry Reports consist of 30 to 40 pages of key statistics and analysis covering
five-year forecasts, operating conditions, market characteristics, major industry participants, current and
historical performance, and more for 75 industries in key regions like Africa, Europe, the Middle East, and
more, with in-depth reports on China, Australia, and the United Kingdom. Business Environment
Profiles are 2-3 page reports that provide insights into all the business, demographic, and environmental
variables that are outside an industry's control yet have a material effect on industry performance, such as
exchange rates, commodity prices, consumer attitudes, weather conditions, government policies, and more.
- Trial ends April 15, 2015
- RKMA Market Research Reports (Richard K. Miller & Associates)
- Provides the full text of the following biennial reference handbooks that provide
useful information for marketing, sports management, business administration, hospitality
management, and more: Sports Marketing - Consumer Behavior - Consumer Marketing -
Business-to-Business Marketing - International Consumer Markets - Retail Business Market Research Handbook -
Leisure Business Market Research Handbook - Travel & Tourism Market Research Handbook -
Healthcare Business Market Research Handbook - Restaurant, Food & Beverage Market Research Handbook -
and Entertainment, Media & Advertising Market Research Handbook.
- Trial ends February 2015
Database descriptions are adapted from each database's website.
HTML by Robert Delaney